The womenswear collection sold under the label "TOM TAILOR WOMEN CASUAL" has been a core part of the product range since 1999 and belongs to mid-range price segment.
The target group for this collection comprises young, modern women between the ages of 25 and 40. The TOM TAILOR WOMEN CASUAL customer is independent and cosmopolitan – also when it comes to fashion. She follows trends, but is uncomplicated and never overdressed – just like the TOM TAILOR WOMEN CASUAL collections, which focus on modern, feminine themes. Fashionable highlights, refined details and high-quality fabrics embody the collections' overall image. In order to keep up with the latest fashion trends, the international designer and product development team designs 12 new collections per year. These include trousers, T-shirts, sweaters, jackets and denim products. TOM TAILOR WOMEN CASUAL creates a natural, trendy look that emphasises the customer's individuality.
The Fabulous Life of Mr. & Mrs. Tailor, Fall/Winter 2013/14
In front of them is the rocky scenery of the California coast. The fog hovers over the ocean and one of the last nice fall days tempts them to spend a perfect weekend on the beach. With the beach buggy, they set out together on a long beach ride through a secluded bay. She explores the craggy coast while he gathers firewood for a campfire, so that they can make themselves comfortable later in front of the warm flames. As a protection against the fierce coastal wind, she wears a checked blazer over her denim shirt with a playful polka dot pattern and skinny denims. Comfortable legwarmers in warm earthy shades on her ankles and attractive, soft leather gloves on her hands keep her warm. Daydreaming, she snuggles down into her long, wine red chunky knit scarf and lets her thoughts wander. Alternatively, this fall she wears a casual parka with soft lambskin lining. Especially popular: a comfy cardigan underneath with a cool jacquard pattern. After an unforgettable day spent together on the coast, the two of them let the evening wind down in front of the campfire with a view of the sunset. Wonderful: THE FABULOUS LIFE OF MR. & MRS. TAILOR!